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This serie includes several objects where the material plays as an important rol as the form itself. In the centre of the pictures are wedding dresses, without body or figure though. They sketch a theme of asexual brides and their happiness. The dresses are cut out of leather of different animals or composed by different leather pieces. They seem to be fragile figures, lonely and precarious symbols for a society in crisis.
The cuestion of skin
Identity through the dress, (the clothes) and the material
The production of leather and the cattle breeding formed essencial parts in the history of the Argentinian industry. They are emblematic for the economy and cultural symbols of the country. They unite the city with the countryside. The artist gives us the possibility to identify us with the mutiple aspects of the agricultural basis of the Argentinian economy. Establishing and institutionalizing social relationships and classes, founding social categories and organization, the cattle breeding has once sustained the wealth and the social welfare of the nation. In comparison, in the present days the agriculture is only an appearance (related to the dress) which tries to hide its fragility and undermining by the greedy contemporary capitalism. This correlates with the politics of exclusion which constantly intensify the social injusties between rich and poor in Latin America and other countries in the world governed by weak and dependent democracies.
If you look at the pictures more detailed though, surprisingly there is something which unites the “aristiocratic” cattle breeder with the day labourer and the gaucho. The artist chooses expressive material which transports memories of herself or her ancestors and its symbolic meanings. (Kiki grew up in the rural province of Entre Rios where the farming and countryside compose the every day life). The leather of the cow she uses is mainly from the races Heredford and Aberdinangus, the two breeds with the highest rate of commercialization and consumption. This aspect creates a distance between the audience and the significant (if not icon) of the animal, we are normally used to. It devaluates the popular black and white cow which produces our milk.
The name of the serie “Novias Argentinas For export” (Argentinian Brides for export) refers directly to the possiblity and illusion to underline the need and the benefit of a recuperation of the agricultural industry which is nowadays situated at the margen of the politics. The female dresses are selected as the cultural appearance and class difference were more obvious for the women as for the men. Also, it helps us to concentrate on something else than the common masculine stereotypes of the countryside, emblatic in the figure of the gaucho Martín Fierro.
Metaphors of a dress
The artist defines the dress as an iconographic and essential element of appearance to identify cultural hegemonies (changes, thoughts, social stratefication). The dress and its simbolic value therefore describe the social status.
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